Bardya Ziaian is the President and CEO of SITTU Group Inc. In his role, Bardya consults with companies, designs systems and works to invest in early-stage businesses. His vision for the think tank is to create opportunities based on current economic macro environments. As an entrepreneur and financial capital manager, he is especially knowledgeable in the areas of fintech, brokerage services and financial systems.
Bardya graduated from York University, earning a Bachelor and Masters in Mathematics. After graduating, he became a Project Manager/Senior Software Engineer at Belzberg Technologies Inc. from 1997 to 2003. In this role, he was responsible for hiring programmers, creating trading engines and designing US self-clearing systems for equity, alongside other responsibilities.
Later, he managed assets at Royal Capital Management, a family office and then moved to found Virtual Brokers and BBS Securities, an online broker which was bought by CI Financial in 2017. Under his vision, Virtual Brokers reduced commissions in Canada to almost zero and was ranked multiple times number 1 for innovation and overall online broker by the Globe and Mail, Canada’s most popular newspaper. During this period, he founded Pario Technologies, where he designed and implemented trading systems and clearing systems for Canada and US Equities and Options.
Bardya has been elected a member of IIROC Ontario District; he served for 2 years from 2012 to 2014, contributing to the regulatory world. He was a Director at Neo Exchange from 2015 until 2018.
In addition to his current business leadership responsibilities, Bardya has an appetite for the entertainment industry. He is a producer and writer of the comedy thriller, Super Dicks.